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Trust us to run your campaigns

We add our years of ad server experience to your sales team’s expertise to manage your campaigns in a way that suits your requirements. On an ad-hoc or full-time basis, we will run your campaigns, provide reports and collect screenshots as needed.

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Experience that counts
We know ad operations

Trafficking

Our ad operations team sets up, schedules and monitors advertising campaigns. We take care of simple direct sold campaigns, programmatic guaranteed deals and adding inventory to your supply-side platform (SSP).

Reporting

We run progress reports and end-of-campaign reports for your advertisers. We also provide the intel you need to analyse the performance of campaigns and websites. By gathering the data you need, we improve the performance of your campaigns.

Campaign Management

We monitor your advertisers' campaigns daily and will let you know if any changes are required. This ensures that campaigns perform consistently and impression goals are met.

Screenshots

If a client requires proof that their campaign is live, we will provide screenshots to showcase their adverts being displayed on your sites.

Asset Collection

We simplify the process of asset collection. We will work with your sales team or liaise directly with your advertisers and their agencies. We gather the correct information, files and images and ensure that all campaigns go live on time.

Sales Liaison

Building relationships is the key to success and our ad operations specialists will liaise with your sales team every day. We will become a unified front that ensures the smooth delivery of all your campaigns and reports.

Campaign Optimisation

We make sure that your advertisers get the maximum return on their investment. Whether the campaign aims to increase viewable impression percentages or improve click-through rates to hit benchmarks, we’ll leverage the available data to maximise results.

Troubleshooting

If a campaign doesn’t display as expected, you can trust us to troubleshoot and fix any issue. From fixing a site implementation snag to solving a challenge related to campaign setup, we have your troubleshooting covered.

Quality Assurance

Quality is a cornerstone of the way we do business. Everything we do is subject to our internal quality assurance checks. This is how we ensure that we give you our best work every time.

Discrepancy Checking

While third-party reporting numbers rarely match the numbers from the ad server, we will step in and get to the root cause of any serious discrepancies.

Ongoing Ad Server Maintenance

Just like a car, ad servers need regular servicing, cleaning and maintenance. We will take care of archiving old ad units, orders, line items and former users. Trust us to keep your ad server finely tuned.

LET US HELP YOU MOVE YOUR BUSINESS FORWARD

CONTACT US TODAY

Testimonials From Our Clients

Met Office
Advertising & Sponsorship Team
The Adopstar team has been very supportive and helpful meeting our advertising needs. They also have a vast knowledge pool across many ad serving platforms and programmatic strategies and technologies, and have always been reliable and trustworthy.
Sean Marshall, Synthesis Media
Managing Director
The Adopstar team provided us with an efficient migration and added a skillset that was above and beyond what was expected. We would recommend that publishers looking to use an ad server coupled with excellent ad operations support look no further than Adopstar.
Nikki Stoker, A Million Ads
Chief Operating Officer
Adopstar has provided us with continuous service from an early stage of our company through to us scaling up. They have been flexible throughout our business relationship to accommodate our needs and requirements. Having a single point of contact helped minimise the issues you often have with outsourcing.
Rob Sheppard, JPI Media
Director of Commercial Products
Changing the fundamental structure of 150+ live local news sites was a huge challenge - and the Adopstar team responded with efficiency, flexibility and speed. The smooth transition and amazing end results reflect the attention to detail and deep technical knowledge Adopstar provides to its clients.
Laura Peacock - Octave IP
Ad Operations Manager
Adopstar have been amazing to work with. They have picked our processes and workflows up so quickly, meaning that their support is effortless and always to the highest standard. Working with them just feels like an extended part of our team.

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