- Virginia Rubio, Devon County Council
- (Buy with Confidence)
- Project Officer
I have worked with Adopstar on various campaigns, and very recently completed a complex project that included design, sales, and printing. They've been fantastic from start to finish! They oversaw the entire project, the design team created a very professional booklet, and even management helped ensure it was delivered on time. I can't recommend them enough!

Retargeting & Remarketing
Reconnect with the people who matter most
Most users don’t convert the first time they visit your site. With our retargeting and remarketing services, you can stay in front of potential customers and bring them back when they’re ready to act. Whether it's cart abandoners, page viewers or past customers, we help you stay visible, relevant and one step ahead.
Why Retargeting Works
Only a small percentage of visitors convert on their first visit. The rest leave, browse elsewhere or forget altogether. That’s where retargeting and remarketing come in. They give you another shot, and often the most cost-effective one, to guide users back to your offer and boost conversions.
Brands use it to:
Re-engage warm leads
Improve ad efficiency
Boost ROI on spend
Increase repeat visits
Convert more traffic
What We Deliver
We build strategic, high-performance campaigns across platforms like Google, Meta and LinkedIn. From dynamic remarketing ads to tailored sequences based on user behaviour, our team ensures your message follows the right person at the right time without feeling pushy.
Audience Segmentation
We identify key audience segments based on behaviour, from site visits to product views and checkout abandonment. Then we tailor retargeting flows for each type.
Creative Strategy
Your audience sees the right message at the right moment. Whether it’s reminding them what they left in their cart or introducing a new offer, our creatives are designed to feel natural and relevant.
Platform Setup and Tracking
Using Google Ads retargeting and social media remarketing, we deploy custom tracking pixels and conversion tags so no user journey goes to waste. Every click counts.
Campaign Launch and Optimisation
Once live, we monitor performance closely. From remarketing display ads to video, we test formats, placements and bids to maximise return.
Reporting and Refinement
You’ll get clear results and actionable insights on click-through rates, conversions and return. We’ll help you spot which audiences respond best and where to scale up next.
Why Work With Adopstar?
At Adopstar, we’re not here to annoy your customers with overexposure. We’re here to help you reconnect with intent. Our retargeting and remarketing strategies are smart, timely and always relevant. Whether it's remarketing PPC for ecommerce or site retargeting for service brands, we get you back in front of people who’ve already shown interest and help you seal the deal.
We combine data with creativity to make your second impression stronger than the first.
Let us help you move your business forward
Don’t Just Take Our Word For it...
Keep reading to learn what our customers think about us
- Rob Scurr, CTO
I've partnered with Adopstar for 13 years across two companies, and their expertise has been crucial to our growth. Their proficiency in ad placements, PPC, analytics, and web development (they built Lenstore's blogs!) is invaluable. They consistently deliver high-quality results, efficiently translating our brand vision into compelling digital experiences. I highly recommend Adopstar for optimizing advertising, understanding analytics, or creating web content. I look forward to many more years of partnership.
- Stuart Pears, Footgolf Devon
Adopstar has been a crucial partner in helping our new business grow and succeed. From the moment we reached out to them for assistance, they were forthcoming, knowledgeable, and incredibly supportive. We cannot recommend them highly enough for their helpfulness, expertise, and overall dedication to their clients' success.
- Anna Hayward, Verve Festival
- Founder
Adopstar created and ran our Facebook ad campaign which was a huge success.
The team were professional, knowledgeable and supportive and I would highly recommend them.
- Paul Courtney, Vigo Presses
Adopstar's expertise in Google Ads and SEO has helped us reach our target customers more effectively, and optimised our ad spend to maximise ROI. The team took the time to understand our needs, allowing us to boost our visibility and drive growth. With their ongoing support, we’ve increased traffic and engagement. We couldn’t be more pleased!
- John Hibbs, Hibbs Lucus
Adopstar input has sharpened our focus and allowed us to review our strategy for reaching our target audience. Using their expertise they have been able to overhaul our Google Ads Campaigns to deliver our message more succinctly and directly improving the performance of our ads. We highly recommend Adopstar for their professionalism and knowledge.
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