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Our recent blog articles

Adopstars Visit from Minister Robert Halfon MP

Our team had a fantastic visit from Minister of Apprenticeship & Skills, Robert Halfon MP and he sparked a wave of inspiration among our apprentices. Read all about it here.

Bespoke vs Off The Shelf CMSs: Why Opting for Bespoke Websites Takes the Crown

The battle between bespoke websites and off-the-shelf content management systems (CMS) is still raging on. But is it really a battle worth having?

Protecting Your Social Media Accounts: Adopstar’s Tips and Tricks Against Hackers

Phishing and hacking techniques are becoming more and more sophisticated, which is why it is important for businesses to make account security their number one priority.

Is Your Business Black Friday Ready?

Are you ready for Black Friday? Adopstar Can Help!

The TCF 2.2 deadline is approaching. Are you compliant?

Companies wishing to adhere to the requirements of the Transparency and Consent Framework (TCF) 2.2 have until 20 November 2023 to update their frameworks.

Goal-getters on and off the field- the Adopstar football team!

When desk-jockeys, surrounded by marketing plans, reports, and analytics are suddenly struck by the idea of forming a 5-a-side football team. And thus, the "Adopstar" team was born! Initially, fearing embarrassing losses, but with the bravado only an office full of great coffee & a well stocked tuck shop can provide, they took the plunge.

Elon Musk Reveals Game-Changing Rebrand: Twitter is Now 'X'

Goodbye "Tweets," and hello "X’s", the new way to share your thoughts with 280 characters!

All things Shopify!

At Adopstar, we offer various services and build/maintain Shopify websites.

In Meta News...

Meta appears to have quietly rolled out an update to location targeting.

Migrate To GA4 Now Before It’s Too Late!

It is time to migrate to Google Analytics 4.

Big Cleanup On Twitter

Elon Musk has just announced that Twitter is about to undergo a massive purge of inactive accounts, which will open up coveted usernames and handles that were previously unavailable. This means that those long-desired usernames may soon be up for grabs, paving the way for aspiring creators and brands to snag their dream usernames.

Adopstar's Allstar Networking Event: Insights, Connections and Delicious Food

Adopstar's first Allstar networking event was a resounding success, bringing together a diverse group of professionals from various industries to network, learn, and be inspired. Held on Wednesday, January 25th at the Courtyard Marriott in Exeter, the event featured guest speakers...

Adopstar employee finds out firsthand how easy it is to donate bone marrow

Over and above our core work of helping clients with their advertising and marketing needs, Adopstar is a company dedicated to helping others in need. That’s why we’re so proud of our Project Manager, George Karavasilis, who recently donated bone marrow to allow a cancer patient to receive potentially life-saving treatment...

Adopstar’s Managing Director Theresa Benson bags award

Adopstar is extremely proud to announce that our Managing Director, Theresa Benson, recently won the Employer of the Year category at the Devon Women in Business Awards. There’s never been any doubt among our team that Theresa is worthy of this accolade and having her accomplishments recognised by an external party is a great way to round off a successful year. In order to be considered for the award...

Is your business ready for the festive season frenzy?

Where did this year go? It’s already the end of October, and if you haven’t already done so, it’s time to start thinking about your company’s plans for the festive season and the end of the year. This involves far more than getting your leave forms in and planning a Christmas party, and Adopstar provides a handy checklist for businesses so that you can make sure you’re ready for the busiest time of the year.

Adopstar becomes title sponsor of Cullompton Rangers Football Club

CULLOMPTON, DEVON – Cullompton-based advertising and marketing agency Adopstar has just signed on as the official sponsor of the Cullompton Rangers Football Club. Speeds Meadow, where the club is situated, will now be known as Adopstar Park. The story of Cullompton Rangers began in 1945 and the club has an established legacy of being an important part of the local community. While Adopstar only opened its doors in 2010…

Adopstar’s apprenticeship programme is named among the best

CULLOMPTON, Devon – Adopstar, a Cullompton-based agency providing ad operations and marketing services to companies in the region, around the UK and around the world, was recently placed second in the Apprenticeships Top 50 SME Employers in the UK competition.

Move over Universal Analytics – here comes GA4

If you’re a Google Analytics user, get ready to say your goodbyes to Universal Analytics. The search engine is rolling out GA4, and by the second half of 2023, the future of Google Analytics will be in full use. The move to the fourth generation of Google Analytics will offer you numerous benefits, including easier access to various features, less need to be an adept coder and a more holistic view of your customers’ journey with your brand. Here are a few things you should know about GA4.

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